Friday, October 30, 2009

Media Release: Raleigh Master Stylist Luis Rios Conquers Frizzy Hair with Keratin and Collagen Rich La Brasiliana Hair Treatment

Luis Rios, NY/London trained master stylist at Raleigh’s award winning hair salon, Douglas Carroll, transforms dry, frizzy hair to shiny, smoother, more manageable hair with La Brasiliana Keratin treatment with Collagen.

Raleigh, NC -- October 30,2009 -- If you are one of those folks whose hair frizzes up and out in humid weather, welcome the La Brasiliana Keratin treatment with Collagen. This restorative hair treatment replenishes the condition of the hair without damaging it and can be used on all hair types - curly, wavy or straight. Bleached, highlighted, permed or straightened, any chemically treated hair can especially benefit.

“Keratin is a natural substance and the primary protein in hair, skin, and nails. Since La Brasiliana is keratin based, the process gives hair the ability to return to its original healthy, shiny, smooth state while the collagen improves the hair’s elasticity.” said Luis Rios, master stylist at Douglas Carroll Salon, Spa and Boutique.

Rios went on to say that his clients find that “styling and caring for their hair after a La Brasiliana is much faster and easier - practically effortless. No matter the humidity or weather they love their frizz free hair and how it makes them feel!! As clients repeat the treatment every few months, they will be able to observe the continuous improvement of their hair.”

To introduce the new service Rios is offering a 50% discount for first time clients. The treatment includes the supporting shampoo and conditioner for at-home care. The standard salon fee depends on the length of hair, but is no more than $250. For more information, contact Luis at Douglas Carroll Salon (800) 774-0193, or (919) 876-5411 or

About Master Stylist Luis Rios
NY and London trained with more than 37 years experience, Luis is among the best in the world. His passion is working with his hands to ensure people look their best and feel confident about who they are. Rios specializes in cutting, styling, advanced treatments and color techniques for men and women, as well as special occasion styling and up-dos. Contact Luis at the salon (919) 876-5411 or (919) 302-0636. Email Luis at Se habla español.

About Douglas Carroll Salon
Douglas Carroll Salon is an award winning hair salon, full service day spa and unique clothing boutique. Totally dedicated to their clients and all aspects of their profession, they stay in tune with the latest fashion and beauty trends from all over the world; offering a combination of talent, creativity, good sense, and continuous education in product and technical knowledge. The N. Raleigh salon is located in the Sutton Square Shopping Center, 6325-61 Falls of Neuse Road, Raleigh, NC 27615. Visit online at Call (800) 774-0193 or (919) 876-5411

Eileen Batson
Batson Group Marketing and PR
(919) 327-5021