Sunday, December 27, 2009

Raleigh Small Business Experts Eileen Batson and Alice Osborn Conduct Blogging for Business Workshop

Triangle businesses owners learn value of blogging from Writer/Editor Alice Osborn and Marketing/PR Specialist Eileen Batson at January 13, 2010 workshop.

Raleigh, NC, December 27, 2009 – Offering an introductory blogging workshop bi-monthly and a more advanced workshop quarterly, Marketing/PR Specialist Eileen Batson and Writer/Editor Alice Osborn, help Triangle business owners, C-level execs, nonprofit directors, mompreneurs and writers understand the how, why and importance of blogging to reach their goals.

When Business Week’s cover proclaimed “Your customers and rivals are figuring blogs out”; their advice was “catch up…or catch you later,” businesses large and small felt the need to join the blogosphere.

“Blogging is big!” said Eileen Batson, owner of the Raleigh based company Batson Group Marketing and PR. “Want to be seen as an expert in your field? Want to engage your customers and increase retention and sales? A blog gives you the opportunity to easily share what you know with people across town and around the world who are interested in who you are and what you offer.”

Batson went on to say “In the 2008 Social Media White Paper by New Media Lab in Austin, statistics show grew 68% in 2008. In the US alone 26.4 million new blogs were started, 60.3 million people read blogs, and American bloggers spend 3.5 times longer on the web than watching TV.”

Alice Osborn, an award winning published poet and creative writing instructor, advises bloggers that “while there are many different elements and components to a successful blog, having compelling and engaging content on a consistent basis is key.”

The next introductory Blogging for Business Workshop is January 13, 2010 from 7:00pm-9:30pm at Calm and Sense in the Glenwood Village Shopping Center, 2603 Glenwood Avenue in Raleigh. Seating is limited to 25 attendees and costs $30. Register online at or call 919.787.1799.

About Eileen Batson
As the owner of Batson Group Marketing and PR for 20+ years, her clients cover a broad spectrum of industries and locations. She helps clients “think outside the box” when they want to be well known, well thought of and well remembered by providing media/press releases, marketing research, a variety of marketing collateral and help with social media. She consults, holds workshops and speaks on social networking, PR, marketing and blogging. In 2009, Eileen produced the Raleigh House Concert Series and was on the steering committee of the Women Helping Women Expo in Raleigh. She is active as an organizer of the Women’s Power Networking Group Coffee and Contacts. Visit Eileen on Facebook/EileenBatson, Twitter@ebatson and her blog and her FanPage at Contact her at  or 919.327.5021

About Alice Osborn
Alice Osborn (M.A., English, NC State) is an award winning published poet, creative writing instructor, seminarist and the author of Right Lane Ends (Catawba, 2006). She is an Artist in the Schools writer-in-residence for the United Arts of Wake County and is also a former Raleigh Charter High School English teacher, a freelance editor and writes for Wake Living Magazine and “Our Lives” in the News & Observer. She is currently working on her next collection of poems and her first novel. Visit Alice at  Contact her at  or 919.971.9414

Media Contact
Eileen Batson - Batson Group Marketing and PR -  - 919.327.5021


Sunday, December 13, 2009

NEWS RELEASE: "White King Rising" Book Signing with Internationally Known Author and Actress Lee Kessler

At book signing, December 19 at 4pm in Clearwater, FL for “White King Rising,” the anticipated sequel to “White King and the Doctor,” actress and novelist Lee Kessler will discuss - Is there a Fifth Column at work undermining our culture?

Clearwater, FL - December 13, 2009 – Artists in Action Fine Arts Gallery, 400 Cleveland Street, Clearwater, Florida will host internationally known author and actress Lee Kessler on Saturday, December 19th at 4:00pm. Kessler will sign and discuss her latest book White King Rising - a fascinating suspense novel taken from today’s, and possibly tomorrow’s, headlines.

White King Rising is the story of ex-CIA analyst James Mikolas and Andrew Weir, his young Grand-master chess champion partner. After discovering the location of the world’s second-most-wanted terrorist—Ayman Al-Zawahiri and what strategy he would use to bring down the United States from within; Mikolas, "The Kid", and a most unlikely ally, devise a game plan to outmaneuver "The Doctor" and save "The White King."

When asked how she came to write the books Kessler replied, "Subsequent to the events of 9/11, I held the paradoxical hope that the devastation of that day might be the saving grace of our troubled country—that Americans would become more united. Instead, we have become more divided than at any point in my lifetime. I asked myself what could be at work here? Was there possibly a 'Fifth Column' in the United States whose purpose was to destroy our solidarity? A visit to the FBI’s 'Most Wanted Terrorists' site revealed a provocative omission. I decided to probe it. The result was White King and the Doctor and the just released sequel White King Rising."

The book-signing event is free and open to the public. The afternoon event will include a discussion about the wide range of sociological phenomenon that appear to be undermining our culture – are they connected and could this story be true? For more event information contact Marcy Sanders at 818.400.1667.

Visit to see the book trailer and take advantage of the holiday special.

About Lee Kessler

Lee Kessler is a television actress, author, playwright, and stage director. Her career in Hollywood and New York spans 35 years and includes dozens of guest starring roles in episodic TV, mini-series and movies-of-the-week and was submitted for Emmy nominations for her starring roles in "Collision Course" and "Which Mother Is Mine?" She co-starred with Peter O'Toole in "Creator." Her play, "Anais Nin - the Paris Years" was produced in New York and Los Angeles, with a subsequent tour on the West Coast. She directed the West Coast premiere of A.R. Gurney's "Who Killed Richard Cory?" Find out more about Lee Kessler, White King and the Doctor and White King Rising at  Be her fan on Facebook at

About Artists in Action International (AIAI)

Artists in Action International is a dynamic organization that firmly believes in using art; whether it be paintings, sculptures, music, poetry, literature, dance, film or theater to literally impact the world. AIAI believes, artists have one of the most important jobs in society – to imbue our culture with life. AIAI is the vehicle to help artists accomplish their goals. Visit  Gallery Address: 400 Cleveland Street, Clearwater, Fl.

Media Contacts:

Eileen Batson, Batson Group Marketing and PR to schedule Ms. Kessler for book signings and interviews - 919.327.5021

Artists in Action International – Jack Potter - 727.812.8982 -